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Should You Be Friends With Your Employees?

The title of the article is somewhat of a loaded question because it implies that there is a controlled choice in the matter. If an employee and manager are friends prior to ...

Updated Facebook Features Can Help Your Small Business

Facebook is the central marketing tool for many companies, and even if it isn’t exactly central at yours, it should be incredibly important as a customer relation tool. The platform has added ...

Why Being Transparent As a Business Matters

It’s true; you’ve probably heard the word “transparent” used more as a buzzword than an actual concept behind running a business. This can make it difficult to figure out just exactly what ...

4 Ways to Work Smarter, Not Just Harder

While working hard will bring results over time, it’s a misconception that the more successful someone is, the more they work. If you work like a draft horse, you’ll wear out just ...

Invoice Payment Terms to Consider for Your Business

If you are a large business, you can afford 30 and 60 day net in most cases. It doesn’t affect your everyday overall picture. However, most small businesses are on a much ...

Rethinking Your Emails to Customers

It’s true that social media and mobile marketing campaigns are, in fact, gaining tons of traction. However, email marketing is not only still relevant—it’s still effective and a popular channel to get ...

New Apps Reduce Typing Frustration On Mobile Platforms

We’ve all been there. We fire off a text to someone before we realize we have either mistyped a word, or the built-in autocorrect features have decided we meant to say something ...

Rebranding Your Business: More Than Just a Name Change

Hundreds of companies have rebranded successfully, and thousands more have not. However, a proper rebranding can make all the difference for a company. In some cases, it can mean more profit, or ...

How to Perfect Your Work-at-Home Policies

Now that you’ve decided it’s okay to enact a work-at-home policy, maybe you aren’t quite sure what should be included in it. That makes sense; the entire frontier of work-at-home was just ...

Listen Your Way to A Successful Business

How well do you actually listen to your customers?  It’s not enough in this day and age to make a decent product, pay for some advertising to attract eyeballs and ship the ...

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